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Sales & Marketing: Internet Marketing
Digital Advertising and Marketing Specialist - Atlanta Motor Speedway (Hampton, GA)

Atlanta Motor Speedway is seeking a digital marketing and advertising specialist.  Do you speak fluent digital advertising jargon?  Can you negotiate added value into advertising campaigns?  Do you like accomplishing your goals as part of a team?  Are you a creative thinker that can solve problems and brainstorm new ideas that will help sell more tickets? 

This job might be for you if you enjoy promoting, turning left and admiring an engine or two.  The major promotional pushes each year at Atlanta Motor Speedway include:

  • NASCAR Sprint Cup Series Race Weekend
  • Atlanta Motorama Car Show Weekend
  • Thursday Thunder Legends & Bandolero Summer Racing Series
  • Friday Night Drags Summer Racing Series
  • Other track-sponsored events that are occasionally added to the schedule.

This job is for you if you:

  • Understand SEO (no, we aren’t talking about REO Speedwagon) and digital advertising (click through, optimization, web banners and all that jazz).
  • Have experience in buying and negotiating advertising rates and placements across several different mediums.
  • Enjoy creating and executing unique and engaging promotions.
  • Like to attend fairs, festivals and other community events.

To be successful while having fun in this position, you should be good at:

  •  … designing a marketing plan.
  •  … analyzing and generating reports.
  •  … thinking creatively.
  •  … logistics.
  •  … details.  Impeccable attention to detail.
  •  … interacting with the public.

You will report to the Director of Marketing and Promotion and will work closely with the Communications Manager, the Web Content Manager and the Graphic Designer.  In a nutshell, you are the paid media specialist on the team while the communications manager is the organic media specialist.  Since this is a job in professional sports and as such, you can expect some odd – and sometimes long – hours dictated by events.  

Note: When you apply for this job online, you will be required to answer the following questions:

1. Do you have any corporate or ticket sales experience?

2. Please provide an idea designed to sell tickets.

3. Do you have experience with executing a marketing plan?

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Internship: Web/Creative Services
Graphic Artist Internship - Atlanta Motor Speedway/Marketing and Promotions Department (Hampton, GA)

**This application is a two-step process. After applying online, you will not be considered unless you submit at least three (3) work samples in PDF format (less than 10MB) or website address to the following email address: adamc@atlantamotorspeedway.com  

Job Description
Atlanta Motor Speedway is currently seeking a graphic artist intern. Qualifications include working towards the completion of a bachelor’s degree in Graphic Design or a related field. Some experience/previous work required. The qualified candidate will be organized and detail-oriented to track projects, has ability to work independently and as a team player and the capability to handle multiple projects and meet deadlines. The intern will report to the Graphic Artist on staff and will assist the Marketing and Promotion department in its efforts. Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and Microsoft Office is required, plus a working knowledge of HTML and flash. Photography experience and any experience with copywriting and Final Cut Pro/Express would be a bonus.

Internship will be an unpaid position. Course credit is available for students.

Responsibilities may include and be assigned as necessary:

  • Work with the Promotions department to develop needed graphics and appearance for the marketing of the facility and its events
  • Design artwork for direct mail, outdoor campaigns, print ads, online ads, brochures, and posters for advertising campaigns for both the NASCAR and Thursday Thunder / Friday Night Drags events
  • Generate graphics for AMS website and email marketing campaigns
  • Assist in design and layout of the NASCAR souvenir program
  • Create materials for the ticket office – ticket stock, flyers, maps, fan guides, etc.
  • Produce any facility needs including event signage, pace car design, invitations, materials for press events, etc.
  • Construct animations for LED board
  • Support the sales department with logo creation and sales presentations
  • Interact with other departments on any other graphic needs that arise
  • Help develop shot list for AMS photographers for events
  • Serve as photographer for any PR or in-house events, as needed

This position is projected to last throughout the summer and may be extended  to include the 2015 Fall semester. 

Company Information
Atlanta Motor Speedway is a subsidiary of Speedway Motorsports, Inc. Speedway Motorsports (SMI) is a leading marketer and promoter of motorsports entertainment in the United States. SMI owns and operates the following premiere speedways: Atlanta Motor Speedway, Bristol Motor Speedway, Charlotte Motor Speedway, Kentucky Motor Speedway, Las Vegas Motor Speedway, New Hampshire Motor Speedway, Sonoma Raceway and Texas Motor Speedway. The company provides souvenir-merchandising services through its SMI Properties subsidiary and manufactures and distributes smaller-scale, modified racing cars through its 600 Racing subsidiaries. The company also owns Performance Racing Network (PRN), which broadcasts syndicated motorsports programming to more than 725 radio stations nationwide including Sirius XM and NASCAR.com. For more information, visit the SMI website at www.gospeedway.com. Atlanta Motor Speedway is an equal opportunity employer.

Note: When you apply for this job online, you will be required to answer the following questions:

1. Do you need this internship for class credit?

2. Are your hours flexible?

3. Do you have photography experience?

4. YES/NO: I am aware that to be fully considered for this opportunity, I need to submit at least three (3) work samples to adamc@atlantamotorspeedway.com immediately after I apply online.

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Sales & Marketing: Ticket Sales
Group Sales Associate - Atlanta Motor Speedway (Hampton, GA)

Job Summary:  Atlanta Motor Speedway is seeking highly motivated individuals to sell group ticket packages to businesses and organizations within the metro Atlanta area and beyond.

Essential Functions:

1.    Create new markets for group ticket sales in the local area through industry research cold calls and networking lead generation opportunities while maintaining a minimum number of calls.

2.    Daily requirement of 75+ calls to new and existing clients

3.    Work activities will include evenings, weekends, and possibly some holidays as business demands.

4.    Process orders and invoices through Ticketmaster Archtics software.

5.    Submit weekly call summary reports.

6.    Assist Corporate Sales department in supervision of specific areas on race weekends.

7.    Additional duties as assigned by Sales Manager with minimal supervision.

8.    Provide and maintain the highest level of customer service to clients and guests.

Knowledge, Skills, and Abilities:

1.    Bachelor’s degree in Sales/Marketing field or 1 year experience in sales.

2.    Motivated individual requiring limited supervision.

3.    Effective communication, organizational, analytical, research, and time management skills.

4.    Professional in appearance and communication (written-verbal-presentation).

5.    Proficient in Microsoft Office Suite.

6.    Knowledge of Ticketmaster Archtics preferred.

7.    Knowledge of motorsports preferred but not required.

Note: When you apply for this job online, you will be required to answer the following questions:

1. Do you have any experience in ticket sales?

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Sales & Marketing: Corporate Sponsorship Sales
Sales Executive - Atlanta Motor Speedway (Hampton, GA)

Atlanta Motor Speedway is seeking a passionate and highly motivated sales professional to join the Corporate Sales Team as a Sales Executive.

Job Summary: The ideal candidate must be a successful salesperson with proven results. The ability to build and cultivate relationships with corporate leaders in the Atlanta market through cold calling, face-to-face appointments and networking is essential. The candidate will be accountable to sell premium suites, hospitality packages, 100+ group ticket sales and up to $50k sponsorship packages for Atlanta Motor Speedway.

Essential Functions:

·         Prospect and cultivate premium season seat holder clientele through phone calls, emails, face to face appointments, in facility presentations, and inbound inquires.

·         Sell premium suites, hospitality packages, 100+ group ticket sales and sponsorship packages for Atlanta Motor Speedway.

·         Meet and exceed monthly sales and productivity goals as outlined by the Director of Sales.

·         Provide weekly activity summaries as outlined by the Director of Sales.

·         Maintain a high level of customer service with all sales relationships in the marketplace.

·         Other duties as assigned.

Job Requirements:
•Bachelor’s degree required – preferably in Sports Marketing.
•Minimum of two (2) years high end premium sales experience or sponsorship sales required.
•Experience selling in Atlanta area a plus.
•Strong communication skills, both verbal and written, and ability to communicate effectively with prospects, customers and internal team.
•Excellent time management and organizational skills a must.

•Proficiency with Microsoft Word, Excel, PowerPoint and Salesforce.

•Knowledge of motorsports preferred but not required.



Note: When you apply for this job online, you will be required to answer the following questions:

1. How do you prospect for leads?

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Apply for Future Notification Only: Future Notification
Notification of Jobs in the Future - SPEEDWAY MOTORSPORTS, INC. (Various Locations, US)

If you would like to be notified of positions with SPEEDWAY MOTORSPORTS, INC. in the future, please press "apply" below and fill out the entire application. Make sure your email is correct and you check off the appropriate notification boxes, otherwise we cannot send you notifications.

Once you receive notification of a job, you must come back to the site to reapply. Entering your record here does not make you an applicant to any position. If you need to update, edit, modify or delete your record, please go to "Edit Your Information" above and put in your email address and password.

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